TikTok fundamentally changed the entertainment industry by prioritizing content discovery over social graphs. Unlike older platforms where you primarily see posts from people you follow, TikTok’s "For You" page uses a highly sophisticated recommendation engine. It serves content based on precise user behavior—down to the millisecond someone lingers on a video. This allowed for the rise of the micro-trend, where a specific song, audio clip, or joke can capture global attention for a few days before vanishing. 2. YouTube: The Home of Long-Form and Shorts
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